What Can Really Be Achieved In A One-Week Sales Effectiveness Diagnostic?

Actually, a lot! Prioritising where to focus scare resources to improve the output of a sales organisation can be challenging. The one-week Sales Effectiveness Diagnostic is designed to give you immediate actions to improve sales based on comparisons with latest sales best practice research.


With an intense programme of field visits, data review, interviews and intelligent analysis, our team will help you look in the mirror in a very short time frame, to identify key areas for improvement.

The Sales Effectiveness Diagnostic focuses on five vital areas of an organisation’s sales system: Lead generation, sales process, opportunity management, segmentation/KAM approach and coaching/development. These five elements constitute five important drivers of an organisation’s revenue engine that ultimately generates cash for a business.

Using Optimi5ed’s Sales System Analysis Reflector questionnaire, the one-week Sales Effectiveness Diagnostic also provides a grounded view of the ‘big picture’: 75 best practice elements are evaluated that can make a difference to sales excellence. 

The findings will be presented during a half day workshop which can be scheduled with two weeks of the initial analysis to give you fast feedback to make an impact on the sales numbers in the shortest possible timeframe.


Organisations will gain the following benefits from our Sales Effectiveness Diagnostic:

  • Objective and impartial view of areas for improvement in the sales organisation
  • Clear advice on which areas to tackle and how to approach them
  • Overview of strengths and weaknesses in the whole sales system using our unique Sales System Reflector Questionnaire©
  • A shared mandate for change due to the group working aspect of the final workshop
  • Low cost, fast project with substantial results
  • Access to top quality sales excellence expertise



The Optimi5ed Difference: our programmes are based upon our extensive research into sales best practice. Currently, our database holds details of over 200 research cases. At the same time, 100% of our focus is on creating pragmatic, actionable training that sales people find invaluable in securing their targets. With a twin focus on attitude/ behaviour and strategy/process, Optimi5ed programmes equip participants with the best chances of sustainable success.